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First, as always, the customer sends us their photos. We then get in touch over the phone for a chat. We like to find out a bit about the person who will be receiving the montage - what's their favourite (and least favourite) colour, what's important to them. We also like a bit of info about the original pictures if at all possible, ie: who the people are, and what connects them to the recipient.
We do all this because we want our montages to be truly personal.
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Once we have the photos and some info, we get to work. We never print a montage without first showing a preview to the customer, who can then request changes if they like.
This is the first draft of this wedding montage. We showed this to the customer and they requested a few changes. The areas that were changed are highlighted, and you can see the finished version below:

The changes are subtle, but important. We want our customers to be 100% happy with the picture they receive, and this is why we like to work so closely with them.